SeatGeek x Dallas Cowboys

MATCH MADE IN TECH-XAS
The Dallas Cowboys and SeatGeek partnered because they pride themselves on being the most innovative, tech-focused players in their industries making it a perfect match to chart out the future of what event-ticketing can be.

Shot on location in Dallas, Texas.

SERVICES
Brand Creative, Brand Strategy, Art Direction, Production, Campaigns, Printed Matter

CREDITS
Client: SeatGeek
Creative Director: Tim McCarthy
Copywriter: Dan Carroll
Photographer/Director: Eric Ryan Anderson
Production: Bindery NYC

ART DIRECTION
1. The act of excitement
2. The sense of inclusion
3. The pride and passion
4. A unique perspective

TRIBUTE TO THE DALLAS FANS
This short video is meant to give an identity to the true fans, their relationships, and an authentic view of their city that shows how the spirit makes it unique from everywhere else.

PHOTOGRAPHY FOCUS
1. Fan Portraits
2. Stadium
3. SeatGeek App
4. Gameday