Zachary Prell

INTRO
Zachary Prell was born in California, but his menswear brand was born from a simple belief: Every man deserves exceptional clothing. Injecting fresh energy and a sense of innovation into essential menswear items, Zachary Prell’s vision is thoroughly modern and everything has a purpose. Though based around high quality fabrics and precise detailing, the items aren’t precious.

SERVICES
Creative Direction, Brand Creative, Brand Strategy, Brand Collateral, Art Direction, Packaging, Production, Campaigns, Printed Matter, E-commerce and Digital Communications

https://www.zacharyprell.com/

MEET US IN MONTAUK
Summer is a time to kick back, initiate change, and the way to do that is through visual storytelling.

Shot on location in Montauk, New York.

CREDITS
Photographer: Andrew Jacobs
Styling: Mac Huelster
Videographer: Richard Ruggiero
Grooming: Scott McMahan

FOCUS
Documenting movement, transitions and moments in time. Speaking more literally to travel with the shoot location(s) we select.

FALL 2018 SALES BOOKLET
To showcase the styling flexibility and unique product details of the Fall 2018 collection, the wholesale team needed a booklet to hand out to buyers.

CREDITS
Photographer: Andrew Jacobs and Patrick Postle
Styling: Melina Kemph
Grooming: Scott McMahan

Two’s A Crowd
Two defining elements of men’s style: Adaptability + life moments. How would a ZP guy dress for a work day? Where would he go for a quick bite? Or an afternoon pint? From the work day, to the rooftop, and everywhere else in between

Shot on location in New York City.

CREDITS
Photographer: Andrew Jacobs
Styling: Melina Kemph
Grooming: Scott McMahan

SHIRT CONSTRUCTION
A landing page dedicated to the details and production that go into making a Zachary Prell shirt so unique.

https://www.zacharyprell.com/pages/shirt-construction

CREDITS
Photographer/Director: Mosspark

A NEW DIGITAL HOME
The refined ecommerce flagship for Zachary Prell captures the brands true essence. The minimal and sophisticated site design helps the users smooth path to purchase as well as showcasing editorial and lifestyle photographic assets.

ECOMM PHOTO REFRESH
An update to on-figure photos allowed the user to really see the fit and attention to detail that the Zachary Prell brand is known for.